Yodle Company - Marketing Blog

 

Last Thursday, Yodle’s NYC office was visited by seven 7th graders from a local Long Island Middle School, St. Phillip & James School. The 7th graders, also known as the Micro Interns, learned about life at a start up by spending time with Yodle employees in various departments including Client Services, Web Dev, Marketing Ops/Optimization, Product Management, Design, Software Engineering, QA and IT. They asked great questions and got some hands-on experience with our website templates, QA, HTML coding and testing some upcoming products with Product Management. They were also able to visit with co-founder Ben Rubenstein and…

 
 

25Apr 2011

Yodle Mentors the Future of Technology with Micro Internship Program

Laura Tolentino & Aviv Wecler, Yodle Recruiters

Yodle Recruiters's photo

Laura Tolentino & Aviv Wecler

Aviv and Laura work in Yodle's recruiting office and are tasked with identifying and cultivating top talent, just like the microinterns.
 

The changing of the seasons offers constantly refreshed opportunities for marketing and promotions.  With the beginning of the Spring comes pastel colors, spring cleaning, and baseball! If you are a salon, you could offer discounts on spring nail polish colors, or create a package that offers manicures and pedicures discounted when combined so you can be ready to wear open toed shoes. Here are three more examples of ways to use seasonal themes to help create compelling and fresh marketing campaigns.

Valentine’s Day:  Promotions that capitalize on romantic experiences and love, like a couples massage special at a…

 
 

22Apr 2011

Make Seasonal Marketing work for YOU!

Kara Silverman

Kara Silverman's photo

Kara Silverman

 

Recently Smallbiztechnology.com spoke with VP of Technology at Tasti D-Lite BJ Emmerson about how his company uses technology to make customers happy.  Additionally, AT&T did a study of 2000 small businesses and so far this year, more than 70% of small businesses are using mobile apps for their operations, with nearly four in 10 surveyed saying they could not survive – or it would be a major challenge to survive – without them. Technology can play a big role in small business success! So, how do you use technology for YOUR small business? Check out these resources for…

 
 

12Apr 2011

Using Technology to (Tasti) D-Lite Customers

Kara Silverman

Kara Silverman's photo

Kara Silverman

 

Rumors are flying about a potential US Federal Government Shutdown this week. This means a major slow-down, if not full-stop to government activities. You might be wondering “How will this affect my small business?!” To find the answer, check out these articles and resources about the shutdown and its potential impact.

Obama Administration: Shutdown would hurt economy Federal Government Shutdown Would Halt Approval of SBA Loan Guarantees What Gets Shut Out When Government Gets Shut Down How a Federal Shutdown Would Work
 
 

07Apr 2011

Is The Government REALLY Shutting Down?

Posted by The Yodler

The Yodler

The Yodler is Yodle's Mascot, moonlighting as a specialist in online advertising.
 

We’ve written about small businesses going green on the Yodler before, and now that it is officially springtime, we thought going greening is a topic worth revisiting. This time of year, many people are thinking about spring CLEANing – emptying out closets, updating the pantry, and dusting off the windows. But it can also be a time to think about GREENing. Check out this article from Smallbiztrends.com on small businesses going green this spring.

 
 

24Mar 2011

Spring GREENing

Kara Silverman

Kara Silverman's photo

Kara Silverman

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